Creative Pulse

A tiny art fair: tiny but tasty, in every sense

For the launch of Aloba’s new deli balls, we created “a tiny art fair” – a charity-driven activation where five artists interpreted the idea tiny but tasty through their own miniature artworks. All pieces were auctioned on Tradera, with 100% of the proceeds donated to WWF.

The campaign lived primarily across social media through process films and artist spotlights, supported by print and DOOH for stronger product visibility.

A tiny art fair: tiny but tasty, in every sense

For the launch of Aloba’s new deli balls, we created “a tiny art fair” – a charity-driven activation where five artists interpreted the idea tiny but tasty through their own miniature artworks. All pieces were auctioned on Tradera, with 100% of the proceeds donated to WWF. The campaign lived primarily across social media through process films and artist spotlights, supported by print and DOOH for stronger product visibility.

A playful concept with real social impact.

The campaign lived across social, film and print, highlighting both product storytelling and the charity collaboration in a fresh, engaging way. Agency: Glory Days Role: Art Director